随着社会经济水平的不断提高,商家日益注重通过创造特殊体验影响消费者的购买行为。与此同时,越来越多的建筑设计作品也把创造独特体验作为设计所追求的核心目标。在此背景下,本文通过大量案例深入分析了当代建筑设计中与体验经济特征密切相关的五种设计手法,分别为:与感官体验相对应的材料质感化,与情感体验相对应的空间场景化,与行动体验相对应的功能模拟化,与关联体验相对应的细节符号化。
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